If you are thinking about starting an online business, then there are some things that you should keep in mind. One thing that is important is that you should be aware of your competitors. It might sound complicated, but it is actually not so bad. All you have to do is to do a Google search for various keywords that you are competing for. Such a search will reveal many of your competitors. What you should do next is scour their websites to gain as much information as possible. Compare the prices to see whether you can offer lower prices. Take a look at the website design to see whether your site design is as appealing.