Monthly Archives: November 2014

There are only a few things that you can guarantee in life, but the safety of your home or business is not one of them. Alarm Relay offers alarm monitoring services for both homes and businesses, and many customers find that we make life easier for them. While they cannot install a new alarm system in your home or provide your company with an alarm system, they can work with the system that you choose and install. Contact them to learn more about their monitoring and what it can do for you.

For Homes

Homeowners today need more protection than ever before. Thieves case entire streets, blocks and neighborhoods and look for signs of unprotected homes. They might note that the timers you use turn on the lights when no one is home, but they�ll also notice the way you leave your garage door open and the newspapers piled up on your lawn or front door. Before those thieves break in and leave you concerned about the future, find out whether security system monitoring will work for your home.

For Businesses

Business owners can lose hundreds of dollars from the registers and thousands in merchandise and inventory during a single break in or robbery. They also need to deal with the risk of employee theft. Even those workers who successfully pass a criminal background check and drug test can steal from an employer and disappear without a trace. Monitoring services for commercial purposes can track the movements of employees and keep an accurate record of those stopping by or visiting a commercial business.

Contact An Alarm Monitoring Company

Companies like Alarm Relay understand that you cannot always take time away from your business schedule to ask a few questions or find out more before selecting an alarm monitoring company. They have offices open Monday through Friday, from 7 am to 5:30 pm and from 8 am to 5 pm on Saturdays PST for your convenience. If you can�t make a phone call to their toll-free number, you can easily get in touch via email. They also accept faxes and snail mail. Whether you want to purchase monitoring services for your home or business, or you want to make sure that you choose the right services, take the time to get in touch with one of their representatives to get more information first.

When a business relies on communications systems to get work done, they need to make sure they do an internal communications audit. These audits are going to tell businesses what they need to do to make their communications better, and the audit will usually help people learn how they can save money on these systems.

There are many redundancies in the communications of large businesses, and they can be eliminated with the right telecommunications plan. However, the business needs to make changes before they can save this money. When they get the results back from the audit, they will know what they can do to make big changes within their company. The majority of businesses need to have this work done by an outside company. They need to make sure they are saving as much money as they can, and they need to trim any fat that is still left.

When the business uses this kind of data correctly, it will be able to make meaningful changes in the office. Each change is going to point the business in a direction where it has more money to operate, more communications options and better service in the office.

Engagement � the single word that will determine the success or otherwise of most websites and online businesses going forward. While traditional Internet marketing methods still have their place in the spectrum, engagement marketing is fast becoming the new standard. The reason being that it�s becoming increasingly difficult to win over target audience with simple slogans and hard-selling techniques, which is attributed to the sophistication of modern consumer habits.

Engagement marketing differs from all other marketing mediums as it focuses on interaction and genuine interest, as opposed to simple persuasion or begging. The idea is to build a connection with the target audience in such a way as to win their respect, interest and ultimately their loyalty. It�s essentially a similar principle to standard content marketing whereby a brand or business focuses on selling without selling. In order to be successful in engagement marketing, a brand must present itself as interesting, relevant and authoritative to its target audience, which creates a sense of engagement and naturally leads to customer loyalty. This type of marketing does require some specialised knowledge and probably best to seek out a marketing consultant who can help you with interacting with your potential customers.
Of course, all of the above comes as across as a process that�s much easier said than done, which indeed it is. However, engagement marketing is uniquely accessible for all businesses at all levels and presents a wonderful opportunity to capitalise on genuine knowledge, commitment and passion.

Here�s an overview of just a few tips on how to make engagement marketing work in any industry area:

Create a Strategy

First and foremost, the importance of creating a strategy cannot be overstated � to work in any other way is to strive for a goal you haven�t yet defined. A solid engagement marketing strategy should be both detailed and realistic, including such elements as how exactly you plan to engage your target audience, how much time will invest in interaction and the platforms via which the interactions will take place.

Expand Social Networking Efforts

While it�s true to say that Twitter and Facebook remain the world�s biggest and most powerful social media platforms, they should never be seen as the be all and end all. Such is the popularity of both that for a business to speak of its Twitter or Facebook page has to some extent become clich� � smaller platforms like Pinterest by contrast are attaining cult status. As such, it�s always in the best interests of engagement marketing efforts to look a little further than the most obvious social media choices.

Build and Bolster a Blog

One of the most effective and arguably simplest ways of encouraging engagement and boosting your site�s content richness is to begin a blog. The very nature of a blog is such that interaction is encouraged right from the word �go� and therefore gives your audience a real voice. What�s more, it�s even better to allow guests to pen posts of their own in order to bring a good deal of diversity to the site. A blog is in every way a dedicated tool of audience engagement, but will only succeed for those willing to put in the necessary effort and dedication.

Polls and Surveys

What�s brilliant about polls and surveys is the way in which they are free, incredibly easy to implement and yet uniquely effective in creating engagement. There�s often nothing more interesting any given audience than information about that specific audience. Just like you, they want to know what people are buying, what their counterparts are thinking and whether others share their interests and habits. Needless to say, this kind of information is also pure gold for your business and its marketing efforts going forward, therefore delivers a double reward for almost no effort at all.

Go Mobile

Engagement and interaction are only possible when your target audience members are able to access and interact with your website. Given the fact that mobile web access has already overtaken conventional desktop as the platform of choice for the new generation, this should really tell any business all it needs to know about nurturing engagement. Put simply, you cannot expect to win over vast swathes of your audience if you make it difficult or impossible for them to get to your site in the first place.

Contests and Freebies

Last but not least, most people are powerless to resist competitions and pretty much nobody the world over can say no to a freebie. So while it may seem a little obvious and clich�, one of the best ways of encouraging engagement is to offer something of a freebie or the opportunity to take home a freebie, with the only proviso being a little interaction. The idea is that you hook their attention in the first place and summarily work your charms to ensure they don�t slip the net.

Believe it or not, I have been blogging for over seven years now. I have been doing it on a more or less daily basis and I have been enjoying the experience very much.

I would like to tell you in a nutshell how it all started. In 2007 I created my very first blog on Blogspot. I saw it as a great way to start my adventures in the world of blogging. I wanted to test the waters by having a free blog. The decision to do so was one of the best decisions I ever made and I don’t regret any of it at all. Even entrepreneurs like New York real estate developer Jacob Frydman write on platforms like Blogspot.